HHS Stock Financial Analysis - Harte Hanks, Inc. (NasdaqGM) Stock

Overview

Harte Hanks, Inc. is a United States-based marketing services company specializing in omni-channel marketing solutions. The firm operates within the broader marketing industry, offering a diverse range of services including direct marketing, digital marketing, fulfillment, and logistics solutions tailored to meet the needs of their global clientele. Their strategic approach integrates analytics and insight-driven solutions designed to increase customer engagement and improve business performance. Harte Hanks has been instrumental in executing notable projects that demonstrate its capacity for harnessing deep industry knowledge to deliver comprehensive and innovative marketing solutions. The company capitalizes on its extensive data-based capabilities to innovate and maintain its position in a competitive industry landscape.

Quality, Value, Momentum Scores

This card shows the Quality, Value, and Momentum scores for the company

Quality

The QualityScore is a proprietary scoring model that identifies high quality companies, based on cash generating efficiencies.

Value

Proprietary scoring model that ranks companies based on their relative valuation. Scores range from 0 to 100, with 100 being the most undervalued.

Momentum

Proprietary scoring model that ranks companies on their six-month momentum.

Fund Sentiment

The Fund Sentiment (fka Ownership) score is a proprietary quantitative model that ranks companies based on levels of ownership accumulation.

QVM

The QVM Score is a proprietary scoring model that combines Quality, Value, and Momentum into a single metric that ranks companies from 0 to 100.

Income Statement: Revenue, Operating Income, Net Income

The revenue for Harte Hanks, Inc. as of June 30, 2025 is 174.95 MM.
The operating income for Harte Hanks, Inc. as of June 30, 2025 is 4.25 MM.
The net income for Harte Hanks, Inc. as of June 30, 2025 is -3.02 MM.

Period End (TTM)	Revenue (MM)	Operating Income (MM)	Net Income (MM)
2025-06-30	174.95	4.25	-3.02
2025-03-31	181.35	-32.75	-30.52
2024-12-31	185.24	-32.80	-30.30
2024-09-30	187.60	-26.08	-29.84
2024-06-30	187.09	-32.04	-29.36
2024-03-31	189.82	5.49	-0.95
2023-12-31	191.49	5.65	-1.57
2023-09-30	196.78	1.82	22.21
2023-06-30	203.54	7.21	28.76
2023-03-31	204.34	10.05	32.64
2022-12-31	206.28	13.06	36.78
2022-09-30	203.49	14.95	16.73
2022-06-30	199.20	16.51	13.97
2022-03-31	199.90	15.97	20.07
2021-12-31	194.60	12.64	14.97
2021-09-30	189.69	7.94	14.26
2021-06-30	187.79	4.42	8.23
2021-03-31	180.13	0.06	-8.57
2020-12-31	176.90	-4.80	-1.69
2020-09-30	182.15	-4.99	-5.68

Income Statement: EPS

The earnings per share basic for Harte Hanks, Inc. as of June 30, 2025 is -0.41.
The earnings per share diluted for Harte Hanks, Inc. as of June 30, 2025 is -0.41.

Period End (TTM)	Earnings Per Share Basic	Earnings Per Share Diluted
2025-06-30	-0.41	-0.41
2025-03-31	-4.17	-4.16
2024-12-31	-4.15	-4.15
2024-09-30	-4.11	-4.10
2024-06-30	-4.06	-4.05
2024-03-31	-0.13	-0.12
2023-12-31	-0.21	-0.21
2023-09-30	3.14	3.05
2023-06-30	3.92	3.81
2023-03-31	4.41	4.24
2022-12-31	4.98	4.75
2022-09-30	2.02	1.93
2022-06-30	1.69	1.62
2022-03-31	2.51	2.36
2021-12-31	1.85	1.76
2021-09-30	1.81	1.73
2021-06-30	1.00	0.97
2021-03-31	-1.28	-1.29
2020-12-31	-0.34	-0.34
2020-09-30	-0.97	-0.97

Cash Flow: Operations, Investing, Financing

The cash from operating activities for Harte Hanks, Inc. as of June 30, 2025 is -4.57 MM.
The cash from investing activities for Harte Hanks, Inc. as of June 30, 2025 is -2.87 MM.
The cash from financing activities for Harte Hanks, Inc. as of June 30, 2025 is 0.45 MM.

Period End (TTM)	Cash From Operating Activities (MM)	Cash From Investing Activities (MM)	Cash From Financing Activities (MM)
2025-06-30	-4.57	-2.87	0.45
2025-03-31	1.89	-3.32	-0.34
2024-12-31	-2.99	-3.74	-0.42
2024-09-30	-2.67	-3.95	-0.41
2024-06-30	1.81	-2.26	-1.07
2024-03-31	3.08	-2.27	-3.10
2023-12-31	10.48	-2.31	-3.22
2023-09-30	12.65	-7.28	-12.53
2023-06-30	23.52	-9.19	-22.64
2023-03-31	31.26	-10.69	-15.80
2022-12-31	28.79	-11.49	-15.82
2022-09-30	26.43	-6.21	-14.99
2022-06-30	12.81	-5.58	-4.37
2022-03-31	3.15	-3.54	-13.50
2021-12-31	-1.76	-2.90	-13.41
2021-09-30	-2.35	-3.67	-5.04
2021-06-30	-5.11	-3.45	-5.25
2021-03-31	-9.54	-0.87	7.35
2020-12-31	-7.84	-0.78	7.31
2020-09-30	-8.71	-0.44	7.17

Valuation Metrics : PE, PriceToBook, PriceToTBV

The p/book for Harte Hanks, Inc. as of June 30, 2025 is 1.47.
The p/tbv for Harte Hanks, Inc. as of June 30, 2025 is 1.47.

P/Book: The current closing price divided by the book value per share.

P/TBV: The current price divided by the tangible book value per share.

Period End (TTM)	p/e	P/Book	P/TBV
2025-06-30		1.47	1.47
2025-03-31		1.58	1.65
2024-12-31		1.81	2.26
2024-09-30	-1.82	2.59	3.29
2024-06-30	-60.52	2.88	3.73
2024-03-31		2.71	3.74
2023-12-31	2.21	2.39	3.25
2023-09-30	1.63	2.28	3.13
2023-06-30	1.19	1.85	2.59
2023-03-31	1.85	3.61
2022-12-31		-27.52	-27.52
2022-09-30		-9.84	-9.84
2022-06-30		-8.24	-8.24
2022-03-31	3.53	-3.53	-3.53
2021-12-31	3.75	-1.86	-1.86
2021-09-30	8.07	-4.01	-4.01
2021-06-30	13.58	-3.41	-3.41
2021-03-31	-12.83	-2.46	-2.46
2020-12-31	-64.24	-2.51	-2.51
2020-09-30	-19.00	-2.75	-2.75

Valuation Metrics : EBitToEv, EBit3YrAvgToEv

The ebit/ev for Harte Hanks, Inc. as of June 30, 2025 is -1.70.
The ebit (3y)/ev for Harte Hanks, Inc. as of June 30, 2025 is -0.99.

Period End (TTM)	EBIT/EV	EBIT (3y)/EV
2025-06-30	-1.70	-0.99
2025-03-31	-1.55	-0.34
2024-12-31	-1.25	-0.23
2024-09-30	-0.91	-0.12
2024-06-30	-0.02	0.25
2024-03-31	-0.05	0.32
2023-12-31	0.11	0.33
2023-09-30	0.29	0.31
2023-06-30	0.55	0.45
2023-03-31	0.34	0.16
2022-12-31	0.20	0.05
2022-09-30	0.18	0.04
2022-06-30	0.22	0.02
2022-03-31	0.29	-0.09
2021-12-31	0.19	-0.17
2021-09-30	0.09	-0.09
2021-06-30	0.04	-0.13
2021-03-31	-0.10	-0.18
2020-12-31	-0.15	-0.12
2020-09-30	-0.14	-0.21

Management Effectiveness

The roa for Harte Hanks, Inc. as of June 30, 2025 is -0.28.
The roe for Harte Hanks, Inc. as of June 30, 2025 is -1.48.
The roic for Harte Hanks, Inc. as of June 30, 2025 is -0.68.
The croic for Harte Hanks, Inc. as of June 30, 2025 is -0.07.
The ocroic for Harte Hanks, Inc. as of June 30, 2025 is 0.04.

Period End (TTM)	ROA	ROE	ROIC	CROIC	OCROIC
2025-06-30	-0.28	-1.48	-0.68	-0.07	0.04
2025-03-31	-0.27	-1.52	-0.65	-0.19	-0.06
2024-12-31	-0.24	-1.50	-0.64	-0.17	-0.06
2024-09-30	-0.26	-1.43	-0.62	-0.06	0.04
2024-06-30	-0.01	-0.05	-0.02	-0.05	0.07
2024-03-31	-0.01	-0.08	-0.03	-0.10	0.26
2023-12-31	0.20		0.56	-0.12	0.32
2023-09-30	0.25		0.70	-0.21	0.57
2023-06-30	0.29		0.70	-0.21	0.57
2023-03-31	0.33		0.76	0.00	0.73
2022-12-31	0.15		0.60	0.02	0.94
2022-09-30	0.12		0.60	0.02	0.94
2022-06-30	0.18		0.74	-0.01	0.68
2022-03-31	0.13		1.14	-0.81	0.18
2021-12-31	0.12		0.63	-0.77	-0.27
2021-09-30	0.12		0.82	-0.76	-0.14
2021-06-30	0.07		0.41	-0.68	-0.26
2021-03-31	-0.08		-0.57	-0.15	-0.63
2020-12-31	-0.02		-0.10	-0.03	-0.47
2020-09-30	-0.05		-0.47	0.00	-0.72

Gross Margins

The gross margin for Harte Hanks, Inc. as of June 30, 2025 is -0.03.
The net margin for Harte Hanks, Inc. as of June 30, 2025 is -0.17.
The operating margin for Harte Hanks, Inc. as of June 30, 2025 is -0.18.

Gross Margin: The Gross Margin is the ratio of revenue left after substracting the Cost of Goods Sold. It is calculated as 1.0 - (Revenue - COGS ) / Revenue.

Net Margin: The Net Margin (aka Profit Margin) is the ratio of revenue left after substracting the Net Income. It is calculated as Net Income / Revenue.

Operating Margin: The Operaing Margin is the ratio of revenue left after substracting the Operating Income. It is calculated as Operating Income / Revenue.

Period End (TTM)	Gross Margin	Net Margin	Operating Margin
2025-06-30	-0.03	-0.17	-0.18
2025-03-31	-0.03	-0.16	-0.18
2024-12-31	-0.00	-0.16	-0.14
2024-09-30	-0.03	-0.16	-0.17
2024-06-30	0.16	-0.01	0.03
2024-03-31	0.18	-0.01	0.05
2023-12-31	0.14	0.11	0.03
2023-09-30	0.14	0.14	0.04
2023-06-30	0.15	0.14	0.04
2023-03-31	0.17	0.16	0.05
2022-12-31	0.17	0.08	0.07
2022-09-30	0.18	0.08	0.07
2022-06-30	0.18	0.07	0.08
2022-03-31	0.18	0.10	0.08
2021-12-31	0.15	0.08	0.07
2021-09-30	0.15	0.08	0.04
2021-06-30	0.14	0.04	0.02
2021-03-31	0.13	-0.05	0.00
2020-12-31	0.14	-0.01	-0.01
2020-09-30	0.10	-0.03	-0.03