SLF / Sun Life Financial Inc. (NYSE) - Forecast, Price Target, Estimates, Predictions

Sun Life Financial Inc.
US ˙ NYSE ˙ CA8667961053

Projected Stock Price
$64.96 ↑12.58%

Estimated share price by August 22, 2026.

Projected Revenue

No data available.
Projected Earnings Per Share

2.22 ↑75.50%

Estimated quarterly earnings by December 31, 2026.

Price Target

The average one-year price target for Sun Life Financial Inc. is $64.96. The forecasts range from a low of $59.69 to a high of $71.89.

Update Frequency: Monthly

Record Date Projection Date High Low Median Average
2025-08-22 2026-08-22 71.89 59.69 64.69 64.96
Stock Upgrades/Downgrades

This card shows analyst upgrades/downgrades for Sun Life Financial Inc.. An analyst rating is a classification that gives investors a sense of analyst sentiment about the direction and performance of an equity - usually a stock - over a period of time, typically 12 months.

The standard analyst ratings are generally as follows:
  • Buy/Overweight/Outperform - Any of these ratings conveys an analyst’s belief that the stock is likely to outperform a market index (e.g. the S&P 500).
  • Hold/Equal-Weight/Market Perform - Any of these ratings conveys an analyst’s belief that the stock is likely to perform in line with a market index.
  • Sell/Underweight/Underperform - Any of these ratings suggest that an analyst believes the stock is likely to underperform a market index.

When an analyst upgrades a stock, they are signaling that the company’s fundamentals are being undervalued by investors. It could also mean they believe the market is underestimating the company’s potential. The opposite is true when a stock receives a downgrade.

The average rating of each individual analyst’s rating is the consensus rating for a stock. This gives investors a broader sense of the overall sentiment for that stock.

Why Are Analyst Ratings important?

In addition to being able to interpret financial data, stock analysts have connections within the companies they cover that give them access to information retail investors do not have.

Therefore, analyst ratings can help you find opportunities in the market. However, they are guidelines more than recommendations. This is why it’s important to look at analyst ratings over a period of time.

If analysts change their ratings frequently, you should pay close attention to the company’s fundamentals. For example, has there been a significant change to the company’s earnings growth and/or debt?

You should also pay attention to the number of analysts covering a stock over the course of a year. In general, the more analysts who cover the stock give the consensus rating more credibility, but each individual rating less overall weight.

How to Use Analyst Ratings ?

Analyst ratings are one data point for you to consider. Here are some strategies you can use to fine tune your research.

Look at more than one analyst and don’t hesitate to look at analysts that have differing views. This can help challenge any preconceived ideas you have about a stock and point out ways in which your thesis for owning or avoiding a stock may have changed.

Compare a stock’s rating with other stocks in its industry or sector. In some cases, a stock is simply superior to others in its sector. However, at other times, it could be overvalued based on investor sentiment instead of fundamentals.

How are the Fintel Analyst Ratings different?

Analyst ratings by Fintel are presented in close to real-time to stay ahead of generalized information flow. Combined with target price estimates and revenue estimates for the company you have greater accuracy despite market volatility.

Date Analyst Prior Latest
Recommendation
Action
2023-12-20 CIBC CAPITAL MARKETS Neutral Neutral Maintains
2023-12-19 DESJARDINS SECURITIES Buy Buy Maintains
2023-11-28 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2023-11-21 TD SECURITIES Hold Hold Maintains
2023-11-13 EVERCORE ISI Outperform Outperform Maintains
2023-08-30 SCOTIABANK GBM Outperform Outperform Maintains
2023-08-29 SCOTIABANK GBM Outperform Outperform Maintains
2023-08-29 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2015-05-07 RBC Capital Sector Perform Maintains
2015-05-06 Canaccord Genuity Buy Maintains
2015-02-13 RBC Capital Sector Perform Maintains
2015-01-08 CIBC World Markets Sector Perform Maintains
2014-11-06 Sbank Sector Perform Maintains
2014-10-07 Barclays Equal Weight Outperform Upgrade
2014-08-08 RBC Capital Sector Perform Maintains
2014-08-08 Barclays Equal Weight Maintains
2014-08-08 Canaccord Genuity Buy Maintains
2014-07-23 Sbank Sector Perform Sector Outperform Upgrade
2014-07-22 CIBC World Markets Sector Perform Maintains
2014-05-08 RBC Capital Sector Perform Maintains
2014-05-08 Barclays Equal Weight Maintains
2014-05-07 CIBC World Markets Sector Perform Maintains
2014-02-14 Barclays Equal Weight Outperform Upgrade
2014-02-14 RBC Capital Sector Perform Maintains
2014-02-13 TD Securities Hold Maintains
2014-02-13 National Bank Financial Sector Perform Sector Perform Maintains
2014-01-28 CIBC World Markets Sector Perform Maintains
2014-01-23 Credit Suisse Outperform Maintains
2014-01-03 RBC Capital Sector Perform Initiate
2013-11-07 BMO Capital Outperform Maintains
2013-10-25 TD Securities Hold Initiate
2013-08-08 RBC Capital Sector Perform Maintains
2013-08-08 CIBC World Markets Sector Perform Maintains
2013-08-08 BMO Capital Market Perform Outperform Upgrade
2013-05-13 Credit Suisse Outperform Maintains
2013-02-15 Sbank Sector Perform Maintains
2013-01-21 S&P Equity Research Hold Maintains
2013-01-18 Sbank Sector Perform Maintains
2012-12-19 Cormark Securities Buy Market Perform Downgrade
2012-12-17 Canaccord Genuity Hold Sell Downgrade
2021-10-26 CIBC World Markets Outperform Maintains
2021-10-13 VERITAS INVESTMENT RESEARCH Buy Buy Maintains
2021-10-13 CIBC World Markets Outperform Maintains
2021-10-12 VERITAS INVESTMENT RESEARCH Buy Buy Maintains
2021-10-07 BMO Capital Markets Outperform Maintains
2021-10-07 Credit Suisse Outperform Maintains
2021-10-04 Credit Suisse Outperform Initiate
2021-08-20 VERITAS INVESTMENT RESEARCH Buy Buy Maintains
2021-08-19 VERITAS INVESTMENT RESEARCH Buy Buy Maintains
2021-08-10 CIBC CAPITAL MARKETS Neutral Neutral Maintains
2021-08-10 Credit Suisse 71 72 Upgrade
2021-08-09 CIBC CAPITAL MARKETS Neutral Neutral Maintains
2021-08-06 CIBC World Markets 70 72 Upgrade
2021-05-06 RBC Capital Sector Perform Maintains
2021-04-20 RBC Capital Sector Perform Maintains
2021-04-20 CIBC World Markets Neutral Maintains
2021-02-12 BMO Capital Markets 69 70 Upgrade
2021-02-12 Canaccord Genuity 68.5 69 Upgrade
2021-02-12 CIBC World Markets 64 69 Upgrade
2021-02-12 Credit Suisse 65 69 Upgrade
2021-02-12 Evercore ISI 72 73 Upgrade
2021-02-01 Canaccord Genuity 66 68.5 Upgrade
2021-01-29 Sbank Sector Perform Outperform Upgrade
2021-01-29 Credit Suisse 62 65 Upgrade
2021-01-18 National Bank Financial Sector Perform Outperform Upgrade
2021-01-14 RBC Capital Outperform Sector Perform Downgrade
2021-01-13 Evercore ISI 63 72 Upgrade
2020-11-19 Desjardins Securities Buy Initiate
2020-11-06 BMO Capital Markets 61 63 Upgrade
2020-11-06 Sbank 61 64 Upgrade
2020-08-20 Morgan Stanley 51 55 Upgrade
2020-08-10 CIBC World Markets 59 64 Upgrade
2020-08-10 Credit Suisse 59 60 Upgrade
2020-07-24 Canaccord Genuity 52 55.5 Upgrade
2012-11-09 BMO Capital Market Perform Maintains
2012-11-09 Barclays Underweight Maintains
2012-10-11 Desjardins Buy Hold Downgrade
2012-05-11 BMO Capital Market Perform Maintains
2023-08-28 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2023-08-18 TD SECURITIES Hold Hold Maintains
2023-08-17 TD SECURITIES Hold Hold Maintains
2023-08-16 CIBC CAPITAL MARKETS Neutral Neutral Maintains
2023-08-15 CIBC CAPITAL MARKETS Neutral Neutral Maintains
2023-08-10 CREDIT SUISSE Outperform Outperform Maintains
2023-08-09 CREDIT SUISSE Outperform Outperform Maintains
2023-08-08 DESJARDINS SECURITIES Buy Buy Maintains
2023-08-08 EVERCORE ISI Outperform Outperform Maintains
2023-08-07 DESJARDINS SECURITIES Buy Buy Maintains
2023-08-07 EVERCORE ISI Outperform Outperform Maintains
2023-05-25 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2023-05-24 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2023-05-15 SCOTIABANK GBM Outperform Outperform Maintains
2023-05-15 CREDIT SUISSE Outperform Outperform Maintains
2023-05-14 SCOTIABANK GBM Outperform Outperform Maintains
2023-05-14 CREDIT SUISSE Outperform Outperform Maintains
2023-05-14 CIBC CAPITAL MARKETS Outperform Neutral Downgrade
2023-05-13 CIBC CAPITAL MARKETS Outperform Neutral Downgrade
2023-05-12 TD SECURITIES Buy Hold Downgrade
2023-05-12 EVERCORE ISI Outperform Outperform Maintains
2023-05-11 TD SECURITIES Buy Hold Downgrade
2023-05-11 EVERCORE ISI Outperform Outperform Maintains
2023-05-11 DESJARDINS SECURITIES Buy Buy Maintains
2023-05-10 DESJARDINS SECURITIES Buy Buy Maintains
2023-04-17 DESJARDINS SECURITIES Buy Buy Maintains
2023-03-29 SCOTIABANK GBM Outperform Outperform Maintains
2023-02-27 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2023-02-23 CIBC CAPITAL MARKETS Outperform Neutral Downgrade
2023-02-21 EVERCORE ISI Outperform Outperform Maintains
2023-02-10 CREDIT SUISSE Outperform Outperform Maintains
2023-02-09 TD SECURITIES Buy Hold Downgrade
2023-02-08 CIBC CAPITAL MARKETS Neutral Outperform Upgrade
2023-02-07 CIBC CAPITAL MARKETS Neutral Outperform Upgrade
2022-11-22 STA Research Underperform Maintains
2022-11-03 Scotiabank Capital Outperform Maintains
2022-10-28 STA Research Underperform Maintains
2022-10-11 Morningstar Inc. Buy Maintains
2022-09-02 STA Research Hold Maintains
2022-09-02 CIBC Capital Markets Outperform Maintains
2022-08-04 Scotiabank Capital Outperform Maintains
2022-07-22 CIBC Capital Markets 67 65 Downgrade
2022-06-09 STA Research Hold Maintains
2022-06-09 Barclays Outperform Initiate
2022-06-01 BMO Financial Outperform Initiate
2022-06-01 STA Research Hold Maintains
2022-06-01 CIBC Capital Markets Outperform Maintains
2022-05-13 STA Research Hold Maintains
2022-05-12 Scotiabank Capital Outperform Maintains
2022-04-21 STA Research Hold Maintains
2022-04-20 Veritas Investment Research Reduce Reiterate
2022-04-06 STA Research Hold Maintains
2022-04-06 CIBC Capital Markets Outperform Maintains
2022-03-17 STA Research Hold Initiate
2022-03-17 Zacks Investment Research Hold Maintains
2022-02-24 CIBC Capital Markets Outperform Maintains
2022-02-11 BMO Financial Outperform Initiate
2022-02-10 CIBC Capital Markets Outperform Maintains
2022-02-10 Scotiabank Capital Outperform Maintains
2022-01-25 Morningstar Hold Maintains
2022-01-17 DOWLING & PARTNERS SECURITIES, LLC Buy Buy Maintains
2022-01-17 TD SECURITIES Buy Buy Maintains
2022-01-16 TD SECURITIES Buy Buy Maintains
2022-01-16 DOWLING & PARTNERS SECURITIES, LLC Buy Buy Maintains
2021-11-09 CREDIT SUISSE Outperform Outperform Maintains
2021-11-08 CREDIT SUISSE Outperform Outperform Maintains
2021-11-05 RBCRoyalBank Sector Perform Maintains
2021-11-05 Sbank Outperform Initiate
2021-11-05 RY Bank Sector Perform Maintains
2021-11-04 CM Bank Outperform Maintains
2021-10-29 NATIONAL BANK FINANCIAL Outperform Outperform Maintains
2020-05-12 CFRA Hold Maintains
2020-02-14 CIBC World Markets Underperform Neutral Upgrade
2020-02-14 Canaccord Genuity 66.5 67.5 Upgrade
2020-02-14 BMO Capital Markets 68 71 Upgrade
2020-02-14 CFRA Hold Maintains
2020-02-13 Evercore ISI 70 71 Upgrade
2020-02-07 Credit Suisse Outperform Initiate
2019-12-02 RBC Capital Outperform Sector Perform Downgrade
2019-11-08 BMO Capital Markets 60 67 Upgrade
2019-11-08 Canaccord Genuity 58 60.5 Upgrade
2019-11-08 CIBC World Markets 53 59 Upgrade
2019-11-08 Desjardins Securities 62 67 Upgrade
2019-11-07 National Bank Financial Outperform Overweight Sector Perform Overweight Downgrade
2019-11-07 Evercore ISI 63 62 Downgrade
2019-08-02 CIBC World Markets 54 53 Downgrade
2019-07-22 Evercore ISI Outperform Initiate
2019-07-01 Argus Research Buy Maintains
2019-06-12 Barclays Overweight Equal Weight Downgrade
2019-03-14 CIBC World Markets Neutral Underperform Downgrade
2019-03-14 CIBC Neutral Underperform Downgrade
2019-02-15 BMO Capital Markets 56 57 Upgrade
2019-02-06 Scotiabank Sector Outperform Sector Perform Downgrade
2019-02-05 Canaccord Genuity 53 52 Downgrade
2019-01-29 Cormark Securities 56 53 Downgrade
2019-01-10 Barclays 54 49 Downgrade
2018-12-20 CIBC World Markets 55 53 Downgrade
2018-11-09 Barclays 58 54 Downgrade
2018-11-09 Canaccord Genuity 54 53 Downgrade
2018-11-09 BMO Capital Markets 60 56 Downgrade
2018-11-08 Evercore ISI 60 59 Downgrade
2018-10-29 CIBC World Markets 59 57 Downgrade
2018-10-16 Desjardins Securities 60 58 Downgrade
2018-10-15 Evercore ISI 60.5 60 Downgrade
2018-08-10 Canaccord Genuity 58 60 Upgrade
2018-08-10 BMO Capital Markets 62 60 Downgrade
2018-08-09 TD Securities 63 62 Downgrade
2018-07-24 Canaccord Genuity Hold Initiate
2018-06-29 Desjardins Securities 58 60 Upgrade
2018-05-10 CIBC World Markets 58 59 Upgrade
2018-05-10 BMO Capital Markets 61 62 Upgrade
2018-05-10 Eight Capital 55 57 Upgrade
2018-04-05 Morgan Stanley Equal-Weight Equal-Weight Maintains
2018-02-16 Barclays 55 57 Upgrade
2018-02-16 Eight Capital 52 55 Upgrade
2018-02-16 BMO Capital Markets Market Perform Outperform Upgrade
2018-02-16 BMO Capital Market Perform Outperform Upgrade
2018-01-29 Credit Suisse 54 56 Upgrade
2018-01-15 CIBC World Markets 55 58 Upgrade
2018-01-15 TD Securities Hold Buy Upgrade
2017-11-13 Morgan Stanley Equal-Weight Maintains
2017-11-01 Credit Suisse 52 54 Upgrade
2017-10-05 Morgan Stanley Equal-Weight Maintains
2017-05-11 Sbank Sector Perform Maintains
2017-05-11 BMO Capital Markets Market Perform Maintains
2017-05-10 TD Securities Hold Maintains
2017-05-10 National Bank Financial Outperform Maintains
2017-05-10 Credit Suisse Outperform Neutral Downgrade
2017-03-07 CIBC World Markets Outperform Maintains
2017-02-17 Barclays Overweight Maintains
2017-02-17 RBC Capital Outperform Sector Perform Maintains
2017-02-16 Sbank Outperform Sector Perform Downgrade
2017-02-16 TD Securities Hold Maintains
2017-01-13 TD Securities Buy Hold Downgrade
2017-01-13 Canaccord Genuity Hold Buy Upgrade
2016-12-23 Argus Buy Hold Downgrade
2016-12-22 Dundee Securities Buy Neutral Downgrade
2016-11-17 Canaccord Genuity Buy Hold Downgrade
2016-11-15 Credit Suisse Outperform Maintains
2016-11-11 Barclays Overweight Maintains
2016-11-11 RBC Capital Outperform Maintains
2016-11-10 Sbank Outperform Maintains
2016-11-10 TD Securities Buy Maintains
2016-11-10 National Bank Financial Outperform Maintains
2016-11-10 Desjardins Securities Buy Maintains
2021-10-28 NATIONAL BANK FINANCIAL Outperform Outperform Maintains
2016-11-10 Canaccord Genuity Buy Maintains
2016-11-07 Sbank Outperform Maintains
2016-09-21 Dundee Securities Buy Maintains
2016-09-21 Dundee Buy Initiate
2016-08-24 Bank of America Underperform Initiate
2016-08-12 Sbank Outperform Maintains
2016-08-12 Canaccord Genuity Buy Maintains
2016-07-27 Jefferies Hold Maintains
2016-05-24 National Bank Financial Outperform Maintains
2016-05-11 TD Securities Buy Maintains
2016-05-11 Sbank Outperform Maintains
2016-05-11 Desjardins Securities Buy Maintains
2016-03-07 Barclays Overweight Maintains
2016-02-12 BMO Capital Markets At Market Perform Maintains
2016-02-12 RBC Capital Outperform Maintains
2016-02-11 National Bank Financial Outperform Maintains
2016-02-11 CIBC Sector Perform Sector Outperform Upgrade
2015-12-23 Argus Hold Buy Upgrade
2015-11-06 Sbank Outperform Maintains
2015-11-06 RBC Capital Outperform Maintains
2015-11-05 Macquarie Outperform Neutral Downgrade
2015-08-06 Credit Suisse Neutral Outperform Upgrade
2015-07-24 CIBC World Markets Sector Perform Maintains
2015-06-10 RBC Capital Sector Perform Outperform Upgrade
2024-07-25 VERITAS INVESTMENT RESEARCH Buy Buy Maintains
2024-07-16 DESJARDINS SECURITIES Buy Buy Maintains
2024-07-11 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2024-07-10 TD COWEN Hold Hold Maintains
2024-05-12 CIBC CAPITAL MARKETS Neutral Outperform Upgrade
2024-05-08 EVERCORE ISI Outperform Outperform Maintains
2024-02-07 TD SECURITIES Hold Hold Maintains
2023-12-19 CIBC CAPITAL MARKETS Neutral Neutral Maintains
2023-12-18 DESJARDINS SECURITIES Buy Buy Maintains
2023-11-27 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2023-11-20 TD SECURITIES Hold Hold Maintains
2023-11-12 EVERCORE ISI Outperform Outperform Maintains
2024-12-16 DESJARDINS SECURITIES Buy Buy Maintains
2024-12-11 CIBC CAPITAL MARKETS Outperform Outperform Maintains
2024-12-10 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2024-11-13 SCOTIABANK GBM Outperform Outperform Maintains
2024-11-13 EVERCORE ISI Outperform Outperform Maintains
2024-11-12 TD COWEN Hold Hold Maintains
2024-10-29 VERITAS INVESTMENT RESEARCH Buy Buy Maintains
2025-04-02 EVERCORE ISI Outperform Outperform Maintains
2025-03-27 DESJARDINS SECURITIES Buy Buy Maintains
2025-03-27 CIBC CAPITAL MARKETS Outperform Outperform Maintains
2025-03-17 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2025-02-13 SCOTIABANK GBM Outperform Outperform Maintains
2025-02-12 TD COWEN Hold Hold Maintains
2025-02-11 JEFFERIES Buy Buy Maintains
2025-02-11 NATIONAL BANK FINANCIAL Outperform Outperform Maintains
2025-05-12 RBC Capital Outperform Outperform Maintains
2025-07-17 JEFFERIES Buy Buy Maintains
2025-07-13 TD COWEN Hold Hold Maintains
2025-07-10 ARGUS RESEARCH CORPORATION Buy Buy Maintains
2025-07-09 DESJARDINS SECURITIES Buy Buy Maintains
2025-05-11 SCOTIABANK GBM Outperform Outperform Maintains
2025-05-08 CORMARK SECURITIES INC. Buy Buy Maintains
2025-05-07 CIBC CAPITAL MARKETS Outperform Outperform Maintains
2025-05-07 NATIONAL BANK FINANCIAL Outperform Outperform Maintains
2025-05-07 EVERCORE ISI Outperform Outperform Maintains
Revenue Estimates

The forecasted annual revenue of Sun Life Financial Inc. in 2028-12-31 is 54,311MM. )

Understanding a company’s revenue history gives investors a snapshot of its potential growth. Revenue growth is a solid predictor of earnings (or profit) growth. A company that can increase its revenue while keeping its operating costs constant has more available capital to reinvest into its business or return to shareholders through dividends or share buybacks.

However, investors should be careful before investing in a company that is growing revenue but showing declining earnings or is unprofitable. In some cases, this is simply a case of a young company that is still in an early growth phase. But if this is a mature company, it can indicate that other fundamental problems exist.

How to Interpret Revenue Estimates?

Fintel gives you revenue projections for stocks that cover 10 years between 2020 and 2030. Although past performance does not guarantee future results, you can be more confident in your decision to buy or sell a stock when you see a company with revenue that has a track record of increasing its revenue.

Update Frequency: Quarterly

Date Revenue Average Quarterly (MM) Number of Analysts (Quarterly) Revenue Average Annually (MM) Number of Analysts (Annually)
2025-12-31 -- -- 117,951 3
2026-12-31 -- -- 152,380 3
2027-12-31 -- -- 53,202 2
2028-12-31 -- -- 54,311 2
Earnings Estimates

The forecasted annual earnings of Sun Life Financial Inc. in 2029-12-31 is 8.81 per share.

One part of an analyst’s rating is a profit (i.e., earnings) estimate for the current quarter and/or future quarters. The measurement given is earnings per share (EPS). EPS is a metric that indicates how much a company earned as represented by one share of its stock over a specific period (typically three months).

Earnings per Share Calculation

To understand the earnings per share calculation, you must understand net income. Net income is the amount of money a company has left over after deducting appropriate expenses and taxes from its revenues).

The formula for earnings per share is net income divided by the total number of outstanding shares (i.e., available for purchase). For example:

Company A has a net income of $100 million and forty million outstanding shares. The EPS calculation is as follows:

100,000,000/40,000,000 = $2.50 per share

How to use Earnings Per Share in Stock Analysis

Earnings per share is an essential metric for you to consider when deciding to buy a stock. After all, a company with high earnings per share is productive and generates revenue in excess of its operating costs.

However, it’s not the only metric you should use. Metrics like price-to-earnings and debt-to-equity add additional perspective about a company’s health.

You should also be sure to compare a company’s EPS with a company in its sector. However, when you do, be aware that EPS is different and more important than net profit by itself. You may see a company that has a rising net profit. But if its outstanding shares are also rising, then its EPS might be flat or even edging lower.

Update Frequency: Quarterly

Date EPS Average (Quarterly) Number of Analysts (Quarterly) EPS Average (Annual) Number of Analysts (Annually)
2025-09-30 1.56 2 -- --
2025-12-31 1.87 4 7.46 4
2026-03-31 1.98 2 -- --
2026-06-30 2.07 2 -- --
2026-09-30 2.12 2 -- --
2026-12-31 2.22 2 7.95 4
2027-12-31 -- -- 8.51 3
2028-12-31 -- -- 8.07 2
2029-12-31 -- -- 8.81 2
EBITDA Estimates

The forecasted annual EBITDA of Sun Life Financial Inc. in 2025-12-31 is 4,989MM.

EBIDTA is an acronym that stands for earnings before interest, taxes, depreciation, and amortization. Analysts and investors pay attention to EBITDA because it strips out items that a company must report on its balance sheet but doesn’t significantly impact its business. Here’s an explanation of what that means for each part of the acronym:

Interest: Loan interest and earnings are subject to change based on a company’s financial strategy and, in any event, are not part of its core activities.

Taxes: Taxes are affected by governmental policy that can distort a company’s perceived profitability.

Depreciation: This accounts for the expected depreciation on tangible assets and immaterial goods from company investments. But since these investments may ultimately increase a company’s efficiency and profit potential, they aren’t a good indicator of a company’s current profitability.

Amortization: This shows the gradual writing off of the initial cost of an asset. It differs from depreciation because it is typically used with intangible assets such as intellectual property (e.g., patents, copyrights, etc.)

EBITDA vs. Net Income

Net income is the profit a company has left over after covering its operating expenses. However, net income includes the items that EBITDA excludes. That’s why most analysts prefer EBITDA because it better reflects the health of a company’s core business.

Update Frequency: Quarterly

Date EBITDA Average (MM Quarterly) Number of Analysts (Quarterly) EBITDA Average (MM Annually) Number of Analysts (Annually)
2025-12-31
EBIT Estimates

The forecasted annual EBIT of Sun Life Financial Inc. in 2028-12-31 is 5,533MM.

EBIT is an acronym that stands for earnings before interest and taxes. Analysts use EBIT to measure a company’s performance because it strips out tax expenses and the costs of the capital structure influencing profit. These don’t significantly impact a company’s business.

Interest: Loan interest and earnings are subject to change based on a company’s financial strategy and, in any event, are not part of its core activities.

Taxes: Taxes are affected by governmental policy that can distort a company’s perceived profitability.

NOTE: EBIT is sometimes synonymous with operating income. However, in some cases, operating income doesn’t include gains or losses from non-core activities.

EBIT vs. EBITDA

EBITDA also strips out depreciation and amortization from a company’s earnings:

Depreciation: This accounts for the expected depreciation on tangible assets and immaterial goods from company investments. But since these investments may ultimately increase a company’s efficiency and profit potential, they aren’t a good indicator of a company’s current profitability.

Amortization: This shows the gradual writing off of the initial cost of an asset. It differs from depreciation because it is typically used with intangible assets such as intellectual property (e.g., patents, copyrights, etc.)

Update Frequency: Quarterly

Date EBIT Average (MM Quarterly) Number of Analysts (Quarterly) EBIT Average (MM Annually) Number of Analysts (Annually)
2025-12-31
2026-12-31
2027-12-31
2028-12-31
Other Listings
CA:SLF CA$79.98
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