Overview
Prudential Financial, Inc., headquartered in the United States, is a global leader in the insurance and financial services industry. Primarily focused on life insurance, annuities, retirement-related services, and asset management, the company serves individual and institutional customers. Prudential Financial has significantly expanded its global footprint through strategic international acquisitions and partnerships, aiming to capitalize on emerging markets' growing demand for financial services. Key projects include integrating technology to improve customer service and operational efficiency while expanding its wealth management and insurance offerings. Its efforts also extend to sustainable investing, emphasizing projects that provide social and environmental benefits, aligning with broader global shifts towards responsible business practices.
Basic Stats
The share price of Prudential Financial, Inc. as of 4 September 2025 is 93,16 € / share. This is a decrease of -0.30% from the prior week. The market cap (or net worth) of Prudential Financial, Inc. as of 5 September 2025 is 32.783,00 € MM.
The Factor Analysis chart (below right) shows a view of Prudential Financial, Inc. from a variety of lenses. Each factor shows how well the company ranks against all other companies in the Fintel global investing universe. Factor scores range from zero to 100, with 100 being most desirable, and 50 being average.
For example, a company with a Value Score of 100 would be the most undervalued company in our database. A company with a Value Score of zero would be the most overvalued.
| Market Cap | 32,783.00 MM |
| EV | |
| Shares Out. | 351.90 MM |
| Earnings Date | |
| EPS (TTM) | 4.63 |
| Dividend Yield | |
| Ex-Dividend Date | |
| Borrow Rate | 0.47 |
| Short Shares Avail. | 0.00 MM |
| Short Interest | |
| Short Float | |
| Days to Cover | |
| Risk Free Rate | 4.17 % |
| Price Change (1 yr) | -11.95 % |
| Volatility (1 yr) | 0.26 |
| Beta | 1.02 |
| Sharpe Ratio (1 yr) | -0.61 |
| Sortino Ratio (1 yr) | -0.94 |
| PE Ratio | |
| Price/Book | |
| Price/TBV | |
| Book/Market | |
| EBIT/EV | |
| EBIT(3yr avg)/EV | |
| ROA | 0.00 |
| ROE | 0.05 |
| ROIC | 0.02 |
| CROIC | -0.01 |
| OCROIC | 0.03 |
| Implied Volatility | |
| Put/Call OI Ratio |
| Growth | 33.28 /100 |
| Profitability | 39.79 /100 |
| Quality Score | 35.83 /100 |
| Value Score | |
| Momentum Score | 48.40 /100 |
| Stability (Low Vol) Score | 78.86 /100 |
| Analyst Sentiment | |
| Fund Sentiment | 24.51 /100 |
| Insider Sentiment | |
| Officer Sentiment | |
| Dividend Score | |
| QVM Score | |
| Piotroski F-SCORE |
Factor Scores range from 0 to 100, with 100 being most desirable. Larger circles are better. In situations where we have no data (e.g. no insider trades), we plot the score at 50 to avoid penalizing companies. However, a company that does not pay dividends will get a Dividend Score of Zero. Additionally, we inverted volatility to create a "stability" metric which is better when higher.
Price Target
The average one-year price target for Prudential Financial, Inc. is 94,30 €. The forecasts range from a low of 80,49 € to a high of 120,23 €. A stock’s price target is the price at which analysts consider it fairly valued with respect to its projected earnings and historical earnings. Analysts typically set price targets that correspond to their buy or sell recommendations.
Update Frequency: Monthly
Stock Upgrades/Downgrades
This card shows analyst upgrades/downgrades for Prudential Financial, Inc.. An analyst rating is a classification that gives investors a sense of analyst sentiment about the direction and performance of an equity - usually a stock - over a period of time, typically 12 months.
The standard analyst ratings are generally as follows:
- Buy/Overweight/Outperform - Any of these ratings conveys an analyst’s belief that the stock is likely to outperform a market index (e.g. the S&P 500).
- Hold/Equal-Weight/Market Perform - Any of these ratings conveys an analyst’s belief that the stock is likely to perform in line with a market index.
- Sell/Underweight/Underperform - Any of these ratings suggest that an analyst believes the stock is likely to underperform a market index.
When an analyst upgrades a stock, they are signaling that the company’s fundamentals are being undervalued by investors. It could also mean they believe the market is underestimating the company’s potential. The opposite is true when a stock receives a downgrade.
The average rating of each individual analyst’s rating is the consensus rating for a stock. This gives investors a broader sense of the overall sentiment for that stock.
| Date | Analyst | Prior | Latest Recommendation |
Action |
|---|---|---|---|---|
| 2021-01-15 | Morgan Stanley | Equal-Weight | Maintains | |
| 2020-12-08 | Citigroup | Sell | Neutral | Upgrade |
| 2020-12-01 | Credit Suisse | Neutral | Maintains | |
| 2020-11-18 | Morgan Stanley | Equal-Weight | Maintains | |
| 2020-11-04 | Morgan Stanley | Equal-Weight | Maintains | |
| 2020-10-06 | Morgan Stanley | Equal-Weight | Maintains | |
| 2020-08-20 | Morgan Stanley | Equal-Weight | Maintains | |
| 2020-08-06 | Wells Fargo | Equal-Weight | Maintains | |
| 2020-07-06 | Morgan Stanley | Equal-Weight | Maintains | |
| 2020-07-02 | Piper Sandler | Neutral | Maintains | |
| 2020-05-07 | B of A Securities | Buy | Reiterate | |
| 2020-05-07 | Wells Fargo | Equal-Weight | Maintains | |
| 2020-05-06 | JP Morgan | Overweight | Maintains | |
| 2020-04-21 | B. Riley FBR | Neutral | Maintains | |
| 2020-04-13 | Piper Sandler | Overweight | Maintains | |
| 2020-04-03 | Piper Sandler | Overweight | Maintains | |
| 2020-04-01 | Wells Fargo | Equal-Weight | Maintains | |
| 2020-03-23 | B. Riley FBR | Neutral | Maintains | |
| 2020-03-20 | RBC Capital | Outperform | Sector Perform | Downgrade |
| 2020-03-17 | Morgan Stanley | Equal-Weight | Maintains | |
| 2020-03-11 | B. Riley FBR | Neutral | Maintains | |
| 2020-03-10 | Piper Sandler | Overweight | Maintains | |
| 2020-02-27 | Piper Sandler | Overweight | Maintains | |
| 2020-02-03 | Credit Suisse | Neutral | Maintains | |
| 2020-01-23 | B of A Securities | Buy | Maintains | |
| 2019-11-25 | Citigroup | Neutral | Sell | Downgrade |
| 2019-11-06 | Keefe, Bruyette & Woods | Outperform | Market Perform | Downgrade |
| 2019-11-05 | Morgan Stanley | Equal-Weight | Maintains | |
| 2019-11-05 | JP Morgan | Overweight | Maintains | |
| 2019-11-05 | Wells Fargo | Outperform | Market Perform | Downgrade |
| 2019-10-15 | Morgan Stanley | Equal-Weight | Maintains | |
| 2019-10-10 | UBS | Neutral | Maintains | |
| 2019-09-30 | Credit Suisse | Neutral | Maintains | |
| 2019-09-13 | Citigroup | Neutral | Maintains | |
| 2019-09-12 | Goldman Sachs | Buy | Maintains | |
| 2019-09-06 | UBS | Neutral | Maintains | |
| 2019-08-08 | Atlantic Equities | Overweight | Neutral | Downgrade |
| 2019-08-05 | Citi | Buy | Neutral | Downgrade |
| 2019-08-01 | B. Riley | Buy | Neutral | Downgrade |
| 2019-06-26 | B. Riley | Buy | Maintains | |
| 2019-05-13 | UBS | Buy | Neutral | Downgrade |
| 2019-05-02 | UBS | Buy | Buy | Maintains |
| 2019-04-12 | Deutsche Bank | Hold | Hold | Maintains |
| 2019-04-09 | UBS | Buy | Buy | Maintains |
| 2019-01-09 | Evercore ISI Group | In-Line | Outperform | Upgrade |
| 2019-01-08 | Wells Fargo | Outperform | Initiate | |
| 2018-11-13 | Morgan Stanley | Equal-Weight | Equal-Weight | Maintains |
| 2018-11-08 | Morgan Stanley | Equal-Weight | Equal-Weight | Maintains |
| 2018-10-08 | UBS | Buy | Buy | Maintains |
| 2018-08-17 | Credit Suisse | Neutral | Neutral | Maintains |
| 2018-08-07 | B. Riley FBR | Buy | Buy | Maintains |
| 2018-07-16 | B. Riley FBR | Buy | Buy | Maintains |
| 2018-07-09 | Barclays | Overweight | Overweight | Maintains |
| 2018-06-04 | Goldman Sachs | Neutral | Buy | Upgrade |
| 2018-05-04 | Deutsche Bank | Hold | Hold | Maintains |
| 2018-04-25 | Credit Suisse | Neutral | Initiate | |
| 2018-04-05 | Morgan Stanley | Equal-Weight | Equal-Weight | Maintains |
| 2018-03-02 | UBS | Neutral | Buy | Upgrade |
| 2018-02-12 | RBC Capital | Sector Perform | Outperform | Upgrade |
| 2018-02-09 | Deutsche Bank | Buy | Hold | Maintains |
| 2018-02-09 | Wells Fargo | Market Perform | Market Perform | Maintains |
| 2018-02-08 | Morgan Stanley | Equal-Weight | Equal-Weight | Maintains |
| 2018-01-11 | Atlantic Equities | Neutral | Overweight | Upgrade |
| 2017-11-02 | Morgan Stanley | Equal-Weight | Maintains | |
| 2017-10-18 | Goldman Sachs | Neutral | Initiate | |
| 2017-10-17 | Citigroup | Neutral | Buy | Upgrade |
| 2017-10-10 | FBR Capital | Neutral | Buy | Upgrade |
| 2017-10-05 | Morgan Stanley | Equal-Weight | Maintains | |
| 2017-02-10 | Atlantic Equities | Overweight | Neutral | Downgrade |
| 2017-01-26 | Citigroup | Neutral | Initiate | |
| 2016-12-14 | Morgan Stanley | Overweight | Equal-Weight | Downgrade |
| 2016-11-18 | Bank of America | Underperform | Buy | Upgrade |
| 2016-10-18 | FBR Capital | Outperform | Market Perform | Downgrade |
| 2016-10-07 | Credit Suisse | Neutral | Initiate | |
| 2016-09-30 | Barclays | Overweight | Maintains | |
| 2016-09-23 | Goldman Sachs | Neutral | Buy | Upgrade |
| 2016-07-07 | Deutsche Bank | Buy | Maintains | |
| 2016-07-07 | Citigroup | Buy | Maintains | |
| 2016-06-29 | Bank of America | Neutral | Underperform | Downgrade |
| 2016-05-16 | FBR Capital | Outperform | Maintains | |
| 2016-02-26 | FBR Capital | Outperform | Maintains | |
| 2016-02-12 | Deutsche Bank | Buy | Maintains | |
| 2016-02-11 | Credit Suisse | Outperform | Maintains | |
| 2016-02-11 | Barclays | Overweight | Maintains | |
| 2016-01-20 | Bank of America | Buy | Neutral | Downgrade |
| 2015-11-12 | Keefe Bruyette & Woods | Outperform | Maintains | |
| 2015-11-06 | Deutsche Bank | Buy | Maintains | |
| 2015-10-12 | Keefe Bruyette & Woods | Outperform | Maintains | |
| 2015-09-07 | Deutsche Bank | Hold | Buy | Upgrade |
| 2015-07-15 | Deutsche Bank | Hold | Maintains | |
| 2015-06-18 | Barclays | Overweight | Maintains | |
| 2015-05-15 | Goldman Sachs | Neutral | Initiate | |
| 2015-05-13 | Keefe Bruyette & Woods | Outperform | Maintains | |
| 2015-05-07 | Citigroup | Buy | Maintains | |
| 2015-04-09 | Deutsche Bank | Hold | Maintains | |
| 2015-02-12 | RBC Capital | Outperform | Sector Perform | Downgrade |
| 2015-02-10 | Keefe Bruyette & Woods | Outperform | Maintains | |
| 2015-02-09 | Citigroup | Buy | Maintains | |
| 2015-02-09 | Deutsche Bank | Buy | Hold | Downgrade |
| 2015-02-05 | Citigroup | Buy | Maintains | |
| 2015-01-27 | Keefe Bruyette & Woods | Outperform | Maintains | |
| 2014-12-15 | Keefe Bruyette & Woods | Outperform | Maintains | |
| 2014-12-03 | Atlantic Equities | Overweight | Initiate | |
| 2014-11-11 | Citigroup | Buy | Maintains | |
| 2014-11-06 | Credit Suisse | Outperform | Maintains | |
| 2014-10-13 | Sterne Agee | Buy | Maintains | |
| 2014-08-08 | Scotiabank | Sector Perform | Maintains | |
| 2014-07-17 | Sterne Agee | Buy | Maintains | |
| 2014-07-14 | Deutsche Bank | Buy | Maintains | |
| 2014-07-09 | Citigroup | Buy | Maintains | |
| 2014-07-07 | Drexel Hamilton | Buy | Initiate | |
| 2014-07-01 | JP Morgan | Overweight | Maintains | |
| 2014-06-06 | Raymond James | Strong Buy | Maintains | |
| 2014-05-16 | Deutsche Bank | Hold | Buy | Upgrade |
| 2014-05-09 | Raymond James | Strong Buy | Maintains | |
| 2014-05-08 | Credit Suisse | Outperform | Maintains | |
| 2014-04-14 | Raymond James | Strong Buy | Maintains | |
| 2014-03-07 | Bank of America | Neutral | Buy | Upgrade |
| 2014-01-03 | Janney Capital | Buy | Neutral | Downgrade |
| 2013-11-15 | Deutsche Bank | Buy | Hold | Downgrade |
| 2013-11-07 | Sterne Agee | Buy | Maintains | |
| 2013-09-20 | Goldman Sachs | Buy | Maintains | |
| 2013-09-04 | Barclays | Equal-Weight | Overweight | Upgrade |
| 2013-07-18 | Deutsche Bank | Buy | Maintains | |
| 2013-06-12 | RBC Capital | Top Pick | Outperform | Downgrade |
| 2013-05-29 | Credit Suisse | Outperform | Maintains | |
| 2013-05-15 | Argus | Hold | Buy | Upgrade |
| 2013-05-13 | Bank of America | Neutral | Initiate | |
| 2013-04-03 | JP Morgan | Overweight | Maintains | |
| 2013-01-16 | Macquarie | Outperform | Neutral | Downgrade |
| 2013-01-10 | Citigroup | Buy | Initiate | |
| 2013-01-08 | Deutsche Bank | Buy | Initiate | |
| 2012-10-01 | Barclays | Equal-Weight | Maintains | |
| 2012-08-10 | UBS | Neutral | Maintains | |
| 2012-07-18 | UBS | Neutral | Initiate | |
| 2012-07-17 | Raymond James | Outperform | Strong Buy | Upgrade |
| 2012-07-10 | JP Morgan | Overweight | Maintains | |
| 2012-07-02 | Barclays | Equal-Weight | Maintains | |
| 2012-05-15 | Argus Research | Hold | Downgrade | |
| 2012-05-10 | Evercore Partners | Overweight | Upgrade | |
| 2012-05-04 | UBS | Buy | Maintains | |
| 2012-05-04 | Barclays | Equal-Weight | Downgrade | |
| 2012-05-03 | Sterne Agee | Buy | Maintains |
