Introduction

This page provides a comprehensive analysis of the known insider trading history of Dawn C Willoughby. Insiders are officers, directors, or significant investors in a company. It is illegal for insiders to make trades in their companies based on specific, non-public information. This does not mean it is illegal for them to make any trades in their own companies. However, they must report all trades to the SEC via a Form 4. Despite these restrictions, academic research suggests that insiders - in general - tend to outperform the market in their own companies.

Average Trade Profitability

The average trade profitability is the average return of all the open market purchases made by the insider in the last three years. To calculate this, we examine every open-market, unplanned purchase made by the insider, excluding all trades that were marked as part of a 10b5-1 trading plan. We then calculate the average performance of those trades over 3, 6, and 12 months, averaging each of those durations to generate a final performance metric for each trade. Finally, we average all of the performance metrics to calculate a performance metric for the insider. This list only includes insiders that have made at least three trades in the last two years.

If this insiders trade profitability is "N/A", then the insider either has not made any open-market purchases in the last three years, or the trades they’ve made are too recent to calculate a reliable performance metric.

Update Frequency: Daily

See the list of most profitable insider traders.

Companies with Reported Insider Positions

The SEC filings indicate Dawn C Willoughby has reported holdings or trades in the following companies:

Security Title Latest Reported Holdings
US:TEL / TE Connectivity plc Director 6,410
US:IFF / International Flavors & Fragrances Inc. Director 434
US:SJM / The J. M. Smucker Company Director 8,464
US:CLX / The Clorox Company EVP-COO 11,661
How to Interpret the Charts

The following charts show the stock performance of securities subsequent to each open-market, non-planned trade made by Dawn C Willoughby. Non-planned trade are trades that were not made as part of a 10b5-1 trading plan. The stock performance is charted as cumulative percent change in share price. For example, if an insider trade was made on January 1, 2019, the chart will show the daily percent change of the security to the present day. If the share price were to go from $10 to $15 during this time, the cumulative percent change in share price would be 50%. A change in price from $10 to $20 would be 100%, and a change in price of $10 to $5 would be -50%.

Ultimately, we are trying to determine how closely the insider’s trades correlate to excess returns (positive or negative) in the share price in order to see if the insider is timing their trades to profit from insider information. Consider the situation where an insider was doing this. In this situation, we would expect either (a) positive returns after purchases, or (b) negative returns after sales. In the case of (a), the PURCHASE chart would show a series of upwardly sloping curves, indicating positive returns after each purchase transaction. In the case of (b), the SALE chart would show a series of downward sloping curves, indicating negative returns after each sale transaction.

However, this alone is not enough to draw conclusions. If, for example, the share price of the company was in a non-cyclical climb over many years, then we would expect all the post-purchase plots to be upwardly sloping. Likewise, non-cyclical declines over many years would result in downward sloping post-trade plots. Neither of these charts would suggest insider trading activity.

The strongest indicator would be a situation where the share price was extremely cyclical, and there were both positive signals in the PURCHASE chart and negative plots on the SALE chart. This situation would be highly suggestive of an insider that was timing trades to their financial advantage.

Insider Trading History

This table shows the complete list of insider trades made by Dawn C Willoughby as disclosed to the Securities Exchange Commission (SEC).

File Date Tran Date Form Ticker Security Code 10b5-1 Shares Remaining Shares Percent
Change
Share
Price
Tran
Value
Remaining
Value
2024-11-15 2024-11-14 4 TEL TE Connectivity plc
Common Shares
F - Taxes -556 6,410 -7.98 153.25 -85,207 982,332
2024-11-15 2024-11-14 4 TEL TE Connectivity plc
Common Shares
A - Award 1,327 6,966 23.53
2023-12-14 2023-12-12 4 TEL TE Connectivity Ltd.
Common Shares
F - Taxes -382 5,639 -6.34 135.50 -51,761 764,084
2023-12-14 2023-12-12 4 TEL TE Connectivity Ltd.
Common Shares
A - Award 1,525 6,021 33.92
2023-05-05 2023-05-04 4 IFF INTERNATIONAL FLAVORS & FRAGRANCES INC
Common Stock
M - Exercise 434 434
2022-11-16 2022-11-14 4 TEL TE Connectivity Ltd.
Common Shares
F - Taxes -428 4,496 -8.69 124.52 -53,295 559,842
2022-11-16 2022-11-14 4 TEL TE Connectivity Ltd.
Common Shares
A - Award 1,709 4,924 53.16
2022-04-04 2022-04-01 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 182 8,464 2.20
2022-01-04 2021-12-31 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 184 8,218 2.29
2021-12-14 2021-12-09 4 TEL TE Connectivity Ltd.
Common Shares
F - Taxes -312 3,215 -8.85 157.14 -49,028 505,205
2021-12-14 2021-12-09 4 TEL TE Connectivity Ltd.
Common Shares
A - Award 1,247 3,527 54.69
2021-10-05 2021-10-01 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 1,254 7,971 18.67
2020-11-12 2020-11-09 4 TEL TE Connectivity Ltd.
Common Shares
F - Taxes -447 2,280 -16.39 105.86 -47,319 241,361
2020-11-12 2020-11-09 4 TEL TE Connectivity Ltd.
Common Shares
A - Award 1,785 2,727 189.49
2020-10-02 2020-10-01 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 1,294 6,353 25.58 116.00 150,104 736,992
2020-03-13 2020-03-12 4 TEL TE Connectivity Ltd.
Common Shares
F - Taxes -314 942 -25.00 67.60 -21,226 63,679
2020-03-13 2020-03-12 4 TEL TE Connectivity Ltd.
Common Shares
A - Award 1,256 1,256
2019-10-03 2019-10-01 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 1,390 5,059 37.88 107.96 150,064 546,210
2019-10-03 2019-09-03 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 232 3,669 6.75 107.96 25,063 396,146
2019-07-02 2019-07-01 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 215 3,409 6.72 116.51 25,000 397,204
2019-04-03 2019-04-01 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 216 3,173 7.31 115.73 25,000 367,202
2019-01-02 2018-12-31 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 267 2,933 10.03 93.49 25,000 274,229
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -8,829 11,661 -43.09
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -11,550 0 -100.00
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -6,830 0 -100.00
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -9,100 18,586 -32.87 160.51 -1,460,643 2,983,243
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -9,011 27,686 -24.56 161.16 -1,452,185 4,461,790
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -2,406 36,697 -6.15 157.90 -379,913 5,794,541
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -2,100 39,103 -5.10 159.41 -334,755 6,233,296
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -1,300 41,203 -3.06 162.47 -211,216 6,694,408
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -800 42,503 -1.85 163.47 -130,778 6,948,072
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -600 43,303 -1.37 164.12 -98,475 7,107,070
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise X 6,830 43,903 18.42 74.09 506,035 3,252,773
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise X 8,829 37,073 31.26 84.45 745,609 3,130,815
2018-12-19 2018-12-17 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise X 11,550 28,244 69.19 72.11 832,870 2,036,675
2018-12-07 2018-12-04 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -16,375 16,375 -50.00
2018-12-07 2018-12-04 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -10,235 30,705 -25.00
2018-12-07 2018-12-04 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -23,342 16,694 -58.30 164.53 -3,840,520 2,746,707
2018-12-07 2018-12-04 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -2,608 40,036 -6.12 165.14 -430,681 6,611,477
2018-12-07 2018-12-04 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 10,235 42,644 31.58 135.57 1,387,559 5,781,247
2018-12-07 2018-12-04 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 16,375 32,409 102.13 123.09 2,015,599 3,989,224
2018-12-07 2018-11-15 4 CLX CLOROX CO /DE/
Common Stock
G - Gift -2,482 930 -72.74
2018-11-08 2018-11-06 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -10,380 0 -100.00
2018-11-08 2018-11-06 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -23,440 0 -100.00
2018-11-08 2018-11-06 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -22,815 7,605 -75.00
2018-11-08 2018-11-06 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -54,205 16,034 -77.17 157.39 -8,531,092 2,523,522
2018-11-08 2018-11-06 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 10,380 70,239 17.34 97.23 1,009,247 6,829,338
2018-11-08 2018-11-06 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 22,815 59,859 61.59 111.60 2,546,154 6,680,264
2018-11-08 2018-11-06 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 23,440 37,044 172.30 89.82 2,105,381 3,327,292
2018-10-03 2018-10-01 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 1,317 2,644 99.24 102.51 135,006 271,044
2018-09-20 2018-09-18 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
A - Award 30,240 30,240
2018-09-07 2018-09-05 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -3,387 13,604 -19.93 148.01 -501,309 2,013,523
2018-08-20 2018-08-16 4 CLX CLOROX CO /DE/
Common Stock
F - Taxes -2,166 16,808 -11.42 146.77 -317,904 2,466,910
2018-08-20 2018-08-16 4 CLX CLOROX CO /DE/
Common Stock
A - Award 5,370 18,974 39.47 146.77 788,155 2,784,814
2017-10-04 2017-10-02 4 SJM J M SMUCKER Co
Deferred Stock Units
A - Award 1,290 1,290
2017-10-04 2017-10-02 4/A SJM J M SMUCKER Co
Deferred Stock Units
A - Award 1,290 1,290 104.72 135,089 135,089
2017-09-14 2017-09-12 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
A - Award 40,940 40,940
2017-08-31 2017-08-29 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -2,158 13,604 -13.69 138.00 -297,804 1,877,352
2017-08-21 2017-08-17 4 CLX CLOROX CO /DE/
Common Stock
F - Taxes -1,416 15,522 -8.36 137.17 -194,233 2,129,153
2017-08-21 2017-08-17 4 CLX CLOROX CO /DE/
Common Stock
F - Taxes -728 16,938 -4.12 137.17 -99,860 2,323,385
2017-08-21 2017-08-17 4 CLX CLOROX CO /DE/
Common Stock
A - Award 1,935 17,666 12.30 137.17 265,424 2,423,245
2017-08-21 2017-08-17 4 CLX CLOROX CO /DE/
Common Stock
A - Award 3,765 15,731 31.46 137.17 516,445 2,157,821
2017-04-05 2017-04-03 4 CLX CLOROX CO /DE/
Common Stock
A - Award 2,230 11,966 22.90 134.54 300,024 1,609,906
2016-09-15 2016-09-13 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
A - Award 32,750 32,750
2016-08-19 2016-08-17 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -10,000 11,550 -46.40
2016-08-19 2016-08-17 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -10,617 9,736 -52.16 131.01 -1,390,933 1,275,513
2016-08-19 2016-08-17 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 10,000 20,353 96.59 72.11 721,100 1,467,655
2016-05-16 2016-05-12 4 CLX CLOROX CO /DE/
Common Stock
F - Taxes -427 10,353 -3.96 132.88 -56,740 1,375,707
2016-02-25 2016-02-24 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -1,550 3,315 -31.86 129.00 -199,950 427,635
2015-11-06 2015-11-04 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -14,830 0 -100.00
2015-11-06 2015-11-04 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -16,200 0 -100.00
2015-11-06 2015-11-04 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -29,349 10,749 -73.19 124.06 -3,641,102 1,333,545
2015-11-06 2015-11-04 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 14,830 40,098 58.69 66.48 985,898 2,665,715
2015-11-06 2015-11-04 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 16,200 25,268 178.65 68.15 1,104,030 1,722,014
2015-09-17 2015-09-15 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
A - Award 30,420 30,420
2015-08-19 2015-08-17 4 CLX CLOROX CO /DE/
Common Stock
F - Taxes -53 9,068 -0.58 117.51 -6,228 1,065,581
2015-08-19 2015-08-17 4 CLX CLOROX CO /DE/
Common Stock
A - Award 2,341 9,121 34.53 117.51 275,091 1,071,809
2015-08-10 2015-08-06 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -7,830 0 -100.00
2015-08-10 2015-08-06 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -6,384 6,780 -48.50 119.32 -761,753 809,005
2015-08-10 2015-08-06 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 7,830 13,164 146.79 57.25 448,268 753,639
2015-05-14 2015-05-12 4 CLX CLOROX CO /DE/
Common Stock
F - Taxes -427 5,337 -7.41 107.49 -45,898 573,674
2015-03-25 2015-03-23 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -6,500 0 -100.00
2015-03-25 2015-03-23 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -5,440 5,745 -48.64 112.00 -609,280 643,440
2015-03-25 2015-03-23 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise X 6,500 11,185 138.74 63.95 415,675 715,281
2014-11-17 2014-11-13 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -4,650 0 -100.00
2014-11-17 2014-11-13 4 CLX CLOROX CO /DE/
Common Stock
J - Other 616 4,865 14.50
2014-11-17 2014-11-13 4 CLX CLOROX CO /DE/
Common Stock
J - Other -616 4,685 -11.62
2014-11-17 2014-11-13 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -3,934 5,301 -42.60 102.02 -401,342 540,801
2014-11-17 2014-11-13 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -100 9,235 -1.07 101.99 -10,199 941,878
2014-11-17 2014-11-13 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 4,650 9,335 99.25 61.16 284,394 570,929
2014-09-24 2014-09-22 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
A - Award 10,380 10,380
2014-09-19 2014-09-17 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
A - Award 23,440 23,440
2014-08-20 2014-08-18 4 CLX CLOROX CO /DE/
Common Stock
F - Taxes -53 4,483 -1.17 88.93 -4,713 398,673
2014-08-20 2014-08-18 4 CLX CLOROX CO /DE/
Common Stock
A - Award 2,266 4,536 99.82 88.93 201,515 403,386
2014-08-20 2014-05-23 4 CLX CLOROX CO /DE/
Common Stock
J - Other 353 4,249 9.06
2014-08-20 2014-05-23 4 CLX CLOROX CO /DE/
Common Stock
J - Other -353 2,270 -13.46
2014-05-14 2014-05-12 4 CLX CLOROX CO /DE/
Common Stock
A - Award 2,270 2,623 643.06 88.20 200,214 231,349
2014-05-14 2014-05-05 4 CLX CLOROX CO /DE/
Common Stock
J - Other 1,511 3,896 63.35
2014-05-14 2014-05-05 4 CLX CLOROX CO /DE/
Common Stock
J - Other -1,511 353 -81.06
2014-03-31 2014-03-27 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -2,950 0 -100.00
2014-03-31 2014-03-27 4 CLX CLOROX CO /DE/
Common Stock
S - Sale X -2,595 1,864 -58.20 90.00 -233,550 167,760
2014-03-31 2014-03-27 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise X 2,950 4,459 195.49 61.51 181,454 274,273
2014-02-13 2014-02-11 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
M - Exercise -2,190 0 -100.00
2014-02-13 2014-02-11 4 CLX CLOROX CO /DE/
Common Stock
S - Sale -1,921 1,509 -56.01 86.66 -166,474 130,770
2014-02-13 2014-02-11 4 CLX CLOROX CO /DE/
Common Stock
M - Exercise 2,190 3,430 176.61 57.00 124,830 195,510
2013-09-19 2013-09-17 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
A - Award 20,490 20,490
2013-01-04 2013-01-02 4 CLX CLOROX CO /DE/
Stock Option (Right to Buy)
A - Award 6,830 6,830
2013-01-04 3 CLX CLOROX CO /DE/
Common Stock
1,240
2013-01-04 3 CLX CLOROX CO /DE/
Common Stock
2,385
P
Open market or private purchase of non-derivative or derivative security
S
Open market or private sale of non-derivative or derivative security
A
Grant, award, or other acquisition of securities from the company (such as an option)
C
Conversion of derivative
D
Sale or transfer of securities back to the company
F
Payment of exercise price or tax liability using portion of securities received from the company
G
Gift of securities by or to the insider
K
Equity swaps and similar hedging transactions
M
Exercise or conversion of derivative security received from the company (such as an option)
V
A transaction voluntarily reported on Form 4
J
Other (accompanied by a footnote describing the transaction)