Introduction

This page provides a comprehensive analysis of the known insider trading history of Salesforce Com Inc. Insiders are officers, directors, or significant investors in a company. It is illegal for insiders to make trades in their companies based on specific, non-public information. This does not mean it is illegal for them to make any trades in their own companies. However, they must report all trades to the SEC via a Form 4. Despite these restrictions, academic research suggests that insiders - in general - tend to outperform the market in their own companies.

Average Trade Profitability

The average trade profitability is the average return of all the open market purchases made by the insider in the last three years. To calculate this, we examine every open-market, unplanned purchase made by the insider, excluding all trades that were marked as part of a 10b5-1 trading plan. We then calculate the average performance of those trades over 3, 6, and 12 months, averaging each of those durations to generate a final performance metric for each trade. Finally, we average all of the performance metrics to calculate a performance metric for the insider. This list only includes insiders that have made at least three trades in the last two years.

If this insiders trade profitability is "N/A", then the insider either has not made any open-market purchases in the last three years, or the trades they’ve made are too recent to calculate a reliable performance metric.

Update Frequency: Daily

See the list of most profitable insider traders.

See Highest Ranking Insiders
Companies with Reported Insider Positions

The SEC filings indicate Salesforce Com Inc has reported holdings or trades in the following companies:

Security Title Latest Reported Holdings
10% Owner 9,344,958
US:ZM / Zoom Communications Inc. 10% Owner 5,555,554
10% Owner 0
How to Interpret the Charts

The following charts show the stock performance of securities subsequent to each open-market, non-planned trade made by Salesforce Com Inc. Non-planned trade are trades that were not made as part of a 10b5-1 trading plan. The stock performance is charted as cumulative percent change in share price. For example, if an insider trade was made on January 1, 2019, the chart will show the daily percent change of the security to the present day. If the share price were to go from $10 to $15 during this time, the cumulative percent change in share price would be 50%. A change in price from $10 to $20 would be 100%, and a change in price of $10 to $5 would be -50%.

Ultimately, we are trying to determine how closely the insider’s trades correlate to excess returns (positive or negative) in the share price in order to see if the insider is timing their trades to profit from insider information. Consider the situation where an insider was doing this. In this situation, we would expect either (a) positive returns after purchases, or (b) negative returns after sales. In the case of (a), the PURCHASE chart would show a series of upwardly sloping curves, indicating positive returns after each purchase transaction. In the case of (b), the SALE chart would show a series of downward sloping curves, indicating negative returns after each sale transaction.

However, this alone is not enough to draw conclusions. If, for example, the share price of the company was in a non-cyclical climb over many years, then we would expect all the post-purchase plots to be upwardly sloping. Likewise, non-cyclical declines over many years would result in downward sloping post-trade plots. Neither of these charts would suggest insider trading activity.

The strongest indicator would be a situation where the share price was extremely cyclical, and there were both positive signals in the PURCHASE chart and negative plots on the SALE chart. This situation would be highly suggestive of an insider that was timing trades to their financial advantage.

Insider Trading History

This table shows the complete list of insider trades made by Salesforce Com Inc as disclosed to the Securities Exchange Commission (SEC).

File Date Tran Date Form Ticker Security Code 10b5-1 Shares Remaining Shares Percent
Change		 Share
Price		 Tran
Value		 Remaining
Value
2021-02-05 2021-02-04 4 NCNO NCINO, INC.
Common Stock 		S - Sale -400,000 9,344,958 -4.10 75.01 -30,004,000 700,965,300
2021-02-03 2021-02-03 4 NCNO NCINO, INC.
Common Stock 		S - Sale -7,800 9,744,958 -0.08 73.46 -572,954 715,821,737
2021-02-03 2021-02-03 4 NCNO NCINO, INC.
Common Stock 		S - Sale -24,976 9,752,758 -0.26 72.77 -1,817,451 709,687,719
2021-02-03 2021-02-03 4 NCNO NCINO, INC.
Common Stock 		S - Sale -11,307 9,777,734 -0.12 71.95 -813,534 703,504,050
2021-02-03 2021-02-02 4 NCNO NCINO, INC.
Common Stock 		S - Sale -10,863 9,789,041 -0.11 72.40 -786,483 708,728,526
2021-02-03 2021-02-02 4 NCNO NCINO, INC.
Common Stock 		S - Sale -48,373 9,799,904 -0.49 72.04 -3,484,815 705,989,984
2021-02-03 2021-02-01 4 NCNO NCINO, INC.
Common Stock 		S - Sale -47,587 9,848,277 -0.48 71.98 -3,425,365 708,889,812
2021-02-01 2021-01-29 4 NCNO NCINO, INC.
Common Stock 		S - Sale -10,800 9,895,864 -0.11 72.10 -778,636 713,451,221
2021-02-01 2021-01-29 4 NCNO NCINO, INC.
Common Stock 		S - Sale -19,604 9,906,664 -0.20 71.54 -1,402,527 708,751,472
2021-02-01 2021-01-28 4 NCNO NCINO, INC.
Common Stock 		S - Sale -300 9,926,268 0.00 73.91 -22,174 733,673,298
2021-02-01 2021-01-28 4 NCNO NCINO, INC.
Common Stock 		S - Sale -36,146 9,926,568 -0.36 73.11 -2,642,761 725,766,129
2021-02-01 2021-01-28 4 NCNO NCINO, INC.
Common Stock 		S - Sale -19,509 9,962,714 -0.20 72.24 -1,409,379 719,731,366
2021-01-27 2021-01-27 4 NCNO NCINO, INC.
Common Stock 		S - Sale -57,246 9,982,223 -0.57 74.86 -4,285,562 747,291,175
2021-01-27 2021-01-27 4 NCNO NCINO, INC.
Common Stock 		S - Sale -26,287 10,039,469 -0.26 73.75 -1,938,777 740,453,005
2021-01-27 2021-01-27 4 NCNO NCINO, INC.
Common Stock 		S - Sale -5,800 10,065,756 -0.06 72.91 -422,869 733,879,171
2021-01-27 2021-01-26 4 NCNO NCINO, INC.
Common Stock 		S - Sale -17,055 10,071,556 -0.17 75.97 -1,295,747 765,182,438
2021-01-27 2021-01-26 4 NCNO NCINO, INC.
Common Stock 		S - Sale -54,471 10,088,611 -0.54 75.03 -4,086,785 756,916,200
2021-01-27 2021-01-26 4 NCNO NCINO, INC.
Common Stock 		S - Sale -14,450 10,143,082 -0.14 74.17 -1,071,732 752,295,149
2021-01-25 2021-01-25 4 NCNO NCINO, INC.
Common Stock 		S - Sale -95,785 10,157,532 -0.93 76.23 -7,301,327 774,270,066
2021-01-25 2021-01-25 4 NCNO NCINO, INC.
Common Stock 		S - Sale -170,545 10,253,317 -1.64 75.65 -12,901,115 775,626,519
2021-01-25 2021-01-25 4 NCNO NCINO, INC.
Common Stock 		S - Sale -24,670 10,423,862 -0.24 74.75 -1,844,127 779,202,447
2021-01-25 2021-01-25 4 NCNO NCINO, INC.
Common Stock 		S - Sale -4,000 10,448,532 -0.04 73.22 -292,863 764,997,629
2021-01-25 2021-01-22 4 NCNO NCINO, INC.
Common Stock 		S - Sale -87,220 10,452,532 -0.83 72.23 -6,299,857 754,981,160
2021-01-25 2021-01-22 4 NCNO NCINO, INC.
Common Stock 		S - Sale -27,780 10,539,752 -0.26 71.66 -1,990,584 755,229,091
2021-01-22 2021-01-21 4 NCNO NCINO, INC.
Common Stock 		S - Sale -16,320 10,567,532 -0.15 71.23 -1,162,465 752,720,021
2021-01-21 2021-01-20 4 NCNO NCINO, INC.
Common Stock 		S - Sale -1,400 10,583,852 -0.01 72.07 -100,904 762,823,724
2021-01-21 2021-01-20 4 NCNO NCINO, INC.
Common Stock 		S - Sale -15,949 10,585,252 -0.15 71.33 -1,137,625 755,034,381
2021-01-21 2021-01-19 4 NCNO NCINO, INC.
Common Stock 		S - Sale -600 10,601,201 -0.01 72.00 -43,202 763,321,456
2021-01-19 2021-01-15 4 NCNO NCINO, INC.
Common Stock 		S - Sale -57,068 10,601,801 -0.54 72.36 -4,129,401 767,138,899
2021-01-14 2021-01-13 4 NCNO NCINO, INC.
Common Stock 		S - Sale -300 10,658,869 0.00 72.00 -21,600 767,438,568
2021-01-13 2021-01-11 4 NCNO NCINO, INC.
Common Stock 		S - Sale -24,741 10,659,169 -0.23 73.17 -1,810,413 779,980,428
2021-01-13 2021-01-11 4 NCNO NCINO, INC.
Common Stock 		S - Sale -76,559 10,683,910 -0.71 72.32 -5,536,502 772,626,183
2020-07-13 3 NCNO NCINO, INC.
Common Stock 		21,520,938
2020-07-13 3 NCNO NCINO, INC.
Common Stock 		21,520,938
2020-07-13 3 NCNO NCINO, INC.
Common Stock 		21,520,938
2019-05-02 3 ZM Zoom Video Communications, Inc.
Class A Common Stock 		5,555,554
2019-05-02 3 ZM Zoom Video Communications, Inc.
Class A Common Stock 		5,555,554
2019-05-02 3 ZM Zoom Video Communications, Inc.
Class A Common Stock 		5,555,554
2013-07-12 2013-07-12 4 ET ExactTarget, Inc.
Common Stock 		P - Purchase 7,362,648 0 -100.00 33.75 248,489,370
2013-07-12 2013-07-11 4 ET ExactTarget, Inc.
Common Stock 		P - Purchase 66,263,833 66,263,833 33.75 2,236,404,364 2,236,404,364
2013-06-10 3 ET ExactTarget, Inc.
Common Stock, par value $0.0005 per share 		0
P
Open market or private purchase of non-derivative or derivative security
S
Open market or private sale of non-derivative or derivative security
A
Grant, award, or other acquisition of securities from the company (such as an option)
C
Conversion of derivative
D
Sale or transfer of securities back to the company
F
Payment of exercise price or tax liability using portion of securities received from the company
G
Gift of securities by or to the insider
K
Equity swaps and similar hedging transactions
M
Exercise or conversion of derivative security received from the company (such as an option)
V
A transaction voluntarily reported on Form 4
J
Other (accompanied by a footnote describing the transaction)