Introduction

This page provides a comprehensive analysis of the known insider trading history of Annabelle Yu Long. Insiders are officers, directors, or significant investors in a company. It is illegal for insiders to make trades in their companies based on specific, non-public information. This does not mean it is illegal for them to make any trades in their own companies. However, they must report all trades to the SEC via a Form 4. Despite these restrictions, academic research suggests that insiders - in general - tend to outperform the market in their own companies.

Average Trade Profitability

The average trade profitability is the average return of all the open market purchases made by the insider in the last three years. To calculate this, we examine every open-market, unplanned purchase made by the insider, excluding all trades that were marked as part of a 10b5-1 trading plan. We then calculate the average performance of those trades over 3, 6, and 12 months, averaging each of those durations to generate a final performance metric for each trade. Finally, we average all of the performance metrics to calculate a performance metric for the insider. This list only includes insiders that have made at least three trades in the last two years.

If this insiders trade profitability is "N/A", then the insider either has not made any open-market purchases in the last three years, or the trades they’ve made are too recent to calculate a reliable performance metric.

Update Frequency: Daily

See the list of most profitable insider traders.

Companies with Reported Insider Positions

The SEC filings indicate Annabelle Yu Long has reported holdings or trades in the following companies:

Security Title Latest Reported Holdings
US:TPR / Tapestry, Inc. Director 0
How to Interpret the Charts

The following charts show the stock performance of securities subsequent to each open-market, non-planned trade made by Annabelle Yu Long. Non-planned trade are trades that were not made as part of a 10b5-1 trading plan. The stock performance is charted as cumulative percent change in share price. For example, if an insider trade was made on January 1, 2019, the chart will show the daily percent change of the security to the present day. If the share price were to go from $10 to $15 during this time, the cumulative percent change in share price would be 50%. A change in price from $10 to $20 would be 100%, and a change in price of $10 to $5 would be -50%.

Ultimately, we are trying to determine how closely the insider’s trades correlate to excess returns (positive or negative) in the share price in order to see if the insider is timing their trades to profit from insider information. Consider the situation where an insider was doing this. In this situation, we would expect either (a) positive returns after purchases, or (b) negative returns after sales. In the case of (a), the PURCHASE chart would show a series of upwardly sloping curves, indicating positive returns after each purchase transaction. In the case of (b), the SALE chart would show a series of downward sloping curves, indicating negative returns after each sale transaction.

However, this alone is not enough to draw conclusions. If, for example, the share price of the company was in a non-cyclical climb over many years, then we would expect all the post-purchase plots to be upwardly sloping. Likewise, non-cyclical declines over many years would result in downward sloping post-trade plots. Neither of these charts would suggest insider trading activity.

The strongest indicator would be a situation where the share price was extremely cyclical, and there were both positive signals in the PURCHASE chart and negative plots on the SALE chart. This situation would be highly suggestive of an insider that was timing trades to their financial advantage.

Insider Trading History

This table shows the complete list of insider trades made by Annabelle Yu Long as disclosed to the Securities Exchange Commission (SEC).

File Date Tran Date Form Ticker Security Code 10b5-1 Shares Remaining Shares Percent
Change
Share
Price
Tran
Value
Remaining
Value
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Stock Option
M - Exercise -11,284 0 -100.00
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Stock Option
M - Exercise -9,338 0 -100.00
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Stock Option
M - Exercise -11,037 0 -100.00
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
F - Taxes -9,405 0 -100.00 44.09 -414,666
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
F - Taxes -8,514 9,405 -47.51 44.08 -375,297 414,572
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
F - Taxes -8,436 17,919 -32.01 44.05 -371,606 789,332
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
S - Sale -2,601 26,355 -8.98 44.05 -114,574 1,160,938
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
S - Sale -1,879 28,956 -6.09 44.09 -82,845 1,276,670
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
S - Sale -824 30,835 -2.60 44.08 -36,322 1,359,207
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
M - Exercise 9,338 31,659 41.84 40.16 375,014 1,271,425
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
M - Exercise 11,037 22,321 97.81 33.64 371,285 750,878
2021-03-11 2021-03-10 4 TPR TAPESTRY, INC.
Common Stock
M - Exercise 11,284 11,284 36.72 414,348 414,348
2019-06-13 2019-06-12 4 TPR TAPESTRY, INC.
Common Stock
S - Sale -3,229 0 -100.00 28.93 -93,415
2018-11-13 2018-11-09 4 TPR TAPESTRY, INC.
Common Stock
F - Taxes -423 3,229 -11.58 42.00 -17,766 135,618
2017-11-13 2017-11-09 4 COH TAPESTRY, INC.
Stock Option
A - Award 9,338 9,338
2017-11-13 2017-11-09 4 COH TAPESTRY, INC.
Common Stock
D - Sale to Issuer -380 3,598 -9.55 40.16 -15,261 144,496
2017-11-13 2017-11-09 4 COH TAPESTRY, INC.
Common Stock
A - Award 1,868 3,978 88.53 40.16 75,019 159,756
2017-01-12 2017-01-10 4 COH COACH INC
Common Stock
S - Sale -2,310 2,020 -53.35 35.12 -81,127 70,942
2016-11-14 2016-11-10 4 COH COACH INC
Stock Option
A - Award 11,284 11,284
2016-11-14 2016-11-10 4 COH COACH INC
Common Stock
A - Award 2,042 4,330 89.25 36.72 74,982 158,998
2016-01-06 2016-01-04 4 COH COACH INC
Stock Option
A - Award 11,037 11,037
2016-01-06 2016-01-04 4 COH COACH INC
Common Stock
A - Award 2,229 2,229 33.64 74,984 74,984
P
Open market or private purchase of non-derivative or derivative security
S
Open market or private sale of non-derivative or derivative security
A
Grant, award, or other acquisition of securities from the company (such as an option)
C
Conversion of derivative
D
Sale or transfer of securities back to the company
F
Payment of exercise price or tax liability using portion of securities received from the company
G
Gift of securities by or to the insider
K
Equity swaps and similar hedging transactions
M
Exercise or conversion of derivative security received from the company (such as an option)
V
A transaction voluntarily reported on Form 4
J
Other (accompanied by a footnote describing the transaction)