Introduction

This page provides a comprehensive analysis of the known insider trading history of Rolf Libert Borjesson. Insiders are officers, directors, or significant investors in a company. It is illegal for insiders to make trades in their companies based on specific, non-public information. This does not mean it is illegal for them to make any trades in their own companies. However, they must report all trades to the SEC via a Form 4. Despite these restrictions, academic research suggests that insiders - in general - tend to outperform the market in their own companies.

Average Trade Profitability

The average trade profitability is the average return of all the open market purchases made by the insider in the last three years. To calculate this, we examine every open-market, unplanned purchase made by the insider, excluding all trades that were marked as part of a 10b5-1 trading plan. We then calculate the average performance of those trades over 3, 6, and 12 months, averaging each of those durations to generate a final performance metric for each trade. Finally, we average all of the performance metrics to calculate a performance metric for the insider. This list only includes insiders that have made at least three trades in the last two years.

If this insiders trade profitability is "N/A", then the insider either has not made any open-market purchases in the last three years, or the trades they’ve made are too recent to calculate a reliable performance metric.

Update Frequency: Daily

See the list of most profitable insider traders.

Companies with Reported Insider Positions

The SEC filings indicate Rolf Libert Borjesson has reported holdings or trades in the following companies:

Security Title Latest Reported Holdings
US:AVY / Avery Dennison Corporation Director 0
How to Interpret the Charts

The following charts show the stock performance of securities subsequent to each open-market, non-planned trade made by Rolf Libert Borjesson. Non-planned trade are trades that were not made as part of a 10b5-1 trading plan. The stock performance is charted as cumulative percent change in share price. For example, if an insider trade was made on January 1, 2019, the chart will show the daily percent change of the security to the present day. If the share price were to go from $10 to $15 during this time, the cumulative percent change in share price would be 50%. A change in price from $10 to $20 would be 100%, and a change in price of $10 to $5 would be -50%.

Ultimately, we are trying to determine how closely the insider’s trades correlate to excess returns (positive or negative) in the share price in order to see if the insider is timing their trades to profit from insider information. Consider the situation where an insider was doing this. In this situation, we would expect either (a) positive returns after purchases, or (b) negative returns after sales. In the case of (a), the PURCHASE chart would show a series of upwardly sloping curves, indicating positive returns after each purchase transaction. In the case of (b), the SALE chart would show a series of downward sloping curves, indicating negative returns after each sale transaction.

However, this alone is not enough to draw conclusions. If, for example, the share price of the company was in a non-cyclical climb over many years, then we would expect all the post-purchase plots to be upwardly sloping. Likewise, non-cyclical declines over many years would result in downward sloping post-trade plots. Neither of these charts would suggest insider trading activity.

The strongest indicator would be a situation where the share price was extremely cyclical, and there were both positive signals in the PURCHASE chart and negative plots on the SALE chart. This situation would be highly suggestive of an insider that was timing trades to their financial advantage.

Insider Trading History

This table shows the complete list of insider trades made by Rolf Libert Borjesson as disclosed to the Securities Exchange Commission (SEC).

File Date Tran Date Form Ticker Security Code 10b5-1 Shares Remaining Shares Percent
Change
Share
Price
Tran
Value
Remaining
Value
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
2012 Director Rsu Award
M - Exercise -524 0 -100.00
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
2014 Director Rsu Award
M - Exercise -2,577 0 -100.00
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
2013 Director RSU Award
M - Exercise -2,030 0 -100.00
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
Common Stock
F - Taxes -158 11,881 -1.31 51.71 -8,170 614,378
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 524 12,039 4.55 51.71 27,096 622,548
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
Common Stock
F - Taxes -774 11,515 -6.30 51.71 -40,024 595,452
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 2,577 12,289 26.53 51.71 133,257 635,476
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
Common Stock
F - Taxes -609 9,712 -5.90 51.71 -31,491 502,219
2015-04-27 2015-04-23 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 2,030 10,321 24.48 51.71 104,971 533,710
2014-05-01 2014-05-01 4 AVY Avery Dennison Corp
2013 Director RSU Award
M - Exercise -1,015 2,030 -33.33
2014-05-01 2014-05-01 4 AVY Avery Dennison Corp
2014 Director RSU Award
A - Award 2,577 2,577
2014-05-01 2014-05-01 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 1,015 8,291 13.95 48.50 49,228 402,124
2014-04-29 2014-04-28 4 AVY Avery Dennison Corp
2011 Director RSU
M - Exercise -391 0 -100.00
2014-04-29 2014-04-28 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 391 7,276 5.68 48.82 19,089 355,225
2014-04-29 2014-04-26 4 AVY Avery Dennison Corp
2012 Director RSU Award
M - Exercise -523 524 -49.95
2014-04-29 2014-04-26 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 523 6,885 8.22 48.70 25,473 335,345
2013-05-02 2013-05-01 4 AVY Avery Dennison Corp
2013 Director RSU Award
A - Award 3,045 3,045
2013-04-29 2013-04-26 4 AVY Avery Dennison Corp
2012 Director RSU
M - Exercise -522 1,047 -33.27
2013-04-29 2013-04-26 4 AVY Avery Dennison Corp
2011 Director RSU
M - Exercise -390 391 -49.94
2013-04-29 2013-04-26 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 522 6,362 8.94 41.52 21,671 264,128
2013-04-29 2013-04-26 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 390 5,840 7.16 41.52 16,191 242,457
2013-04-23 2013-04-22 4 AVY Avery Dennison Corp
2010 Director RSU
M - Exercise -436 0 -100.00
2013-04-23 2013-04-22 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 436 5,450 8.70 40.85 17,811 222,641
2012-04-30 2012-04-27 4 AVY Avery Dennison Corp
2011 Director RSU
M - Exercise -389 781 -33.25
2012-04-30 2012-04-27 4 AVY Avery Dennison Corp
Common Stock
A - Award 389 5,014 8.41 32.36 12,586 162,235
2012-04-30 2012-04-26 4 AVY Avery Dennison Corp
2012 Director Stock Option
A - Award 6,318 6,318
2012-04-30 2012-04-26 4 AVY Avery Dennison Corp
2012 Director RSU Award
A - Award 1,569 1,569
2012-04-23 2012-04-20 4 AVY Avery Dennison Corp
2010 Director RSU
M - Exercise -437 436 -50.06
2012-04-23 2012-04-20 4 AVY Avery Dennison Corp
Common Stock
M - Exercise 437 4,625 10.43 31.33 13,691 144,908
P
Open market or private purchase of non-derivative or derivative security
S
Open market or private sale of non-derivative or derivative security
A
Grant, award, or other acquisition of securities from the company (such as an option)
C
Conversion of derivative
D
Sale or transfer of securities back to the company
F
Payment of exercise price or tax liability using portion of securities received from the company
G
Gift of securities by or to the insider
K
Equity swaps and similar hedging transactions
M
Exercise or conversion of derivative security received from the company (such as an option)
V
A transaction voluntarily reported on Form 4
J
Other (accompanied by a footnote describing the transaction)